Tag Archives: creating an online presence

Tracking back

Well, that’s a new one on me. Claire Chapman, a colleague in the coaching profession who has recently started to supervise coaches, has introduced me to the term “trackbacking”.

Claire was taken by my recent post on coaching supervision (Coaching supervision: when anticlimax is the key measure of success). This in turn led her to write a post of her own (Coaching supervision – coaching assured) in which she included a link to my posting.

So what’s it called when I trackback her trackback? As you might be able to tell, I’m still learning.

Protecting your name on-line

Today I take one more action from the list of recommendations I took away from my conversation a few weeks back with my friend Kenny Tranquille. As if being a talented coach and nutritionist is not enough, Kenny has taken on the role of my E-mentor.

Like many people, my business interests are simple at first glance (coaching senior leaders) and more diverse on close inspection. My business website represents one view of my interests and still, perhaps there’s a place for a site which represents the greater diversity of my business and personal interests.

There’s another question, too. How is my name protected on the internet? One way to do this is to register my name as a domain name. None of my many namesakes have done this yet so I go for the most universal domain name I can and register www.dorothynesbit.com with my internet provider.

I am raring to go – the most basic package allows me to create a one-page website and I am looking forward to doing this very soon. Still, I have to wait for my confirmation e-mail which is due to reach me within the next 24 hours.

I’ll keep you posted.

Scheduling postings

Well, a small thing has been making a huge difference to my blogging in recent days.

My e-mentor, Kenny Tranquille, highlighted an unexplored link on my blog: post options. It has enabled me to start to schedule postings. So, when I have time, I can write two or three postings and schedule them to appear whenever I want.

So, in case you think I’ve been busy all the way through the summer, you might like to know that I’m away right now – back from my holiday on Tuesday 1st September.

LinkedIn – for the dummies amongst us

It’s no surprise to most people that many of us fear the activity we call “networking”. Perhaps one reason for this is that we take a very narrow view of it: isn’t networking when you go round a room of strangers trying to meet people who might buy what you have to sell? And isn’t it a pretty horrid experience to have stilted conversations with all sorts of people who don’t want to be sold to?

Today I speak with Jonathan Kemp of SmartWisdom, whom I met via my old friend the Training Journal Daily Digest. Jonathan asked me if we could talk about blogs and I’m delighted to help. No selling here – just two colleagues helping each other out. What’s more, as Jonathan updates me on the progress of his work, I realise I know people who may benefit from learning about Jonathan’s work. He agrees to send information I can forward.

We talk about my own progress in building an online presence. Jonathan tells me that when he first signed up to LinkedIn he bought several books to help him make the most of it and recommends LinkedIn for Dummies by Joel Elad. I decide to order a copy and I’m looking forward to browsing this book and to enjoying whatever gems it offers.

For me, this is “networking” at its best. I enjoy the pleasure of supporting Jonathan and take away a few gems myself. Perhaps my friends and contacts will benefit from an introduction to Jonathan’s work – and if they don’t, that’s fine, too. And I take away a few gems that support me. Even Joel Elad gets a sale.

Who knows, maybe you get to benefit, too.

Naymz – another online opportunity

Today I investigate Naymz, another opportunity to make information available online.

This is not a five minute job! I complete a profile and add links to my LinkedIn account, my blog, my Twitter account – oh! and not to mention my company website. It takes 40 minutes or so.

One feature makes life easy: it takes next to nothing to send out invitations to those people with whom I am already linked in. Another defeats me – at least for now: having added all the links I mention above, how do I go the next step and create the link necessary to show my recent Twitter activity on my profile page? I decide to leave this one – at least for now.

Making the most of your e-mail signature

Well, now that I’ve signed up to Twitter and learned to create a hyperlink, surely it’s time to make the most of my e-mail signature as a way to let everyone know. Come to that, I’ve been blogging for over a year now and have yet to highlight this at the bottom of my e-mails.

Today I add two hyperlinks to my e-mail signature so that people can see I am on Twitter and have a blog. And by the use of the hyperlink I have made it easy for people to go directly to each one.

This experience is a reminder of the way technology is the great enabler. It took me five minutes to edit my e-mail signature and having done that, this information will automatically appear at the bottom of every e-mail I send out.

Writing this blog posting – which I hope will benefit others who, like me, are seeking to create a visible online presence – did not take much longer.

Coaching: creating an online presence

Every now and then I realise that I need to change the labels I have given to a posting or postings.

Today, I take a look at the labels I have been giving a thread of postings in which I share the actions I am taking to optimise my online presence and realise the labelling needs to reflect this thread more accurately in order to be useful to my readers.

So, I choose my label – the title of this posting – and I review all the postings I have made in this thread. This is easy to do using “edit posts”. Now they all share this single, simple label.

Linking my blog to Twitter

I’ve taken another step today following my latest conversation with Kenny Tranquille, my friend and “e-mentor”. I’ve signed up to Twitterfeed and used this to link my blog to my shiny new Twitter account. This means that every time I post something to the blog, it will automatically go out on Twitter.

Oh! And I also discovered that my blog postings are appearing on my Plaxo account. How did that happen? I don’t know! What it does mean is that my blog postings are also showing up on Plaxo – another way to share what I’m doing. Great stuff!

I’ve also added a link (see left hand column) to my Twitter account and to Kenny’s website. So I’ve made it easy to for readers of my blog sign up to my Twitter account and also to find out about Kenny who, as well as being my friend and generously giving me his time to talk about how to grow my online presence, has businesses of his own – as a nutritionist and NLP coach.

Oh! And one last thing, Kenny showed me the links icon above so that I’ve agreed to create a link to his website every time I use his name on my blog. And of course, I’ll be using it to create other links as well. And that’s before I even think about the other homeworks Kenny gave me…